Today is the World Environment Day, emphasizing air pollution problem. Agriculture, household, industry, transport and waste are part of the air pollution problem but today we want to focus on the fashion industry and its harmful impact on the planet.
It is estimated that the fashion industry will use up to a quarter of the world’s carbon budget by 2050. The total greenhouse gas emissions from textile production currently stand at 1.2 billion tonnes annually and this is more than those of all international flights and maritime shipping combined, says the journal Nature Climate Change. Today the fashion industry is responsible for 10% of the global carbon emissions and according to UNFCCC, the sector’s emissions are to rise by more than 60% by 2030 if transformation towards a sustainable fashion industry fails to change now.
There are estimated more than 100 billion pieces of clothing produced each year, and almost 80% of them are landfilled or incinerated globally, which causes even worst GHG emissions. Worldwide, clothing utilisation—the average number of times a garment is worn before it ceases to be used—has decreased by 36% compared to 15 years ago. After use, less than 1% of the material used to produce clothing is recycled into new clothing.
But, it is possible to reduce the industry’s GHG emissions, says Ellen MacArthur Foundation, through the new circular economy. For example, if on average, the number of times a garment is worn was doubled, then GHG emissions would be 44% lower. Therefore, the key to reducing Carbon Footprint for Fashion is to extend product lifecycle by wearing a produced fashion item as long as possible: Wear, Share, and Re-circulate it!
We at Lablaco have created Fashion Footprint Calculator which will measure an environmental impact of your fashion habits. Fashion Footprint Calculator encourages everyone to dive deeper into their wardrobe and take action through our Fashion Footprint Challenge.
#FashionFootprintChallenge is an Action Campaign, to invite the whole industry leaders, businesses, brands, influencers and community worldwide to join forces, supporting the United Nations global goals SDG12; responsible consumption and production, by recirculating 100.000 fashion items.
The result from the recirculated items saved from landfill will save an estimated 2.000 tons of CO2 (equivalent to an average car could be driven for 8.87 years non-stop; the energy use of an average house could be met for 154 years; a 13-watt CF lightbulb could be lit for 17,562 years continuously!) and 300 million Liters of Water (which represents 1.1 million years’ worth of drinking water for an average American!).